AWA: Current
The Australian Water Association did a quality test on its magazine, and judged it to be a bit too slow-moving and muddy for its readership. We helped them reinvigorate their content marketing, launching the magazine under the new identity masthead of Current, and refreshing their art direction, style shoots, photoshoots and design.
Winner: Mumbrella Award Winner of Business Magazine Cover of the Year
CLIENT
Australian Water Association
Agency: Mahlab
SERVICES
Branding, Print
YEAR
2018